About us

Pushwoosh is a free multi-platform push notification service, which enables developers, marketing reps and product owners to keep in touch with their app users, drive engagement, promote products, push up sales, and track the progress of the campaign with notifications. Providing almost instant access to the service, we take the load off developers who can focus on creating beautiful products, deploy them on multiple platforms and support push notifications to all these platforms at the same time.

As soon as I heard about Apple's new Safari push notifications on OS X Mavericks, I got excited to offer it to our readers at MacMagazine.com.br. However, looking into the details I became worried as it wasn't as simple as I previously imagined.

Then, I found out about Pushwoosh and by that time they had already published a quick tutorial for everyone to easily deploy Safari's notifications via their service. It worked like a charm for us and we even received a personalized support service while the Pushwoosh team updated their WordPress plugin.

I'm very satisfied with the service! Congrats, guys! ;-)

Rafael Fischmann

Founder and editor-in-chief



Pushwoosh blog - what’s new?

Pushwoosh Webinar: Cross Platform Push Notifications

Apr 07, 2014

We are proud to be partners with Marmalade, and we invite you to join us for the Marmalade Partner Webinar Series. Our free webinar on Cross Platform Push Notifications will be held on April 9th, 2014, at 12 PM PST.

Please register here if you would like to find out more about our cross-platform plugins for push notifications and ask questions in the realtime chat with the team.

See you online!

GDC 2014: Come Visit Marmalade Booth

Mar 20, 2014

We are proud to be one of the Marmalade’s designated partners, and this year we decided to join them at GDC 2014.

Come visit their booth and meet our team! We will be happy to tell you about new things happening at Pushwoosh, or just catch up over a cup of coffee.

We are at the booth #2510, so please feel free to drop by.

Pushwoosh Team

Urgent: Downtime Rescheduled

Feb 27, 2014


Due to the technical issues we are forced to reschedule the downtime previously planned on 3rd of March, 2014.

Our Control Panel will be closed for access today for approx. two hours between 13:00 and 16:00 (UTC). We will do our best to shorten this period as much as possible.

Please check out our blog and Twitter for the current updates.

The future is closer than you think. We need your support!

UPDATE: We will decrease the CP downtime to max. 90 minutes.

UPDATE: We are back. The queues might take some time to come to their senses though.

Faster. Higher. Stronger

Feb 24, 2014

Being a service is all about being convenient. You have asked us how to test your push notifications before sending them out, and we heard you. Tired of setting up multiple parameters each time you want to send a message? We got your back here as well. Got caught by surprise with expired iOS certificates? We will gently poke you in a timely manner, so that you do not miss an important campaign.

Here is just a brief overview of these new features:

Push Presets

You have spent some of your valuable time to add five languages, set badges, choose target platforms and write an XML snippet. Most probably, you do not want to repeat it every time you need to send the same message over and over again. Now all you need is to save it as a Push Preset, and next time it will be just a click away from being sent!

Test Devices

It speaks for itself. Just add your test devices to the list once, and later you can test your push notifications on single devices only instead of spamming your user base, or using our Remote API request to target certain push tokens. The list of test devices will be managed via Control Panel, where you can add the name of the device, its platform and its description, i.e. “that yellow-cased Android in the box №5″.

Expiration Alerts

Once a year your iOS certificates will expire. It is inevitable, and we all have to deal with it. Once they expire, Pushwoosh cannot connect to APNs with your credentials and do its job. That is why we are showing the red alert badge on your iOS configuration, and that is why we will now warn you in advance about this little inconvenience. You will have enough time to go to Apple Developer Portal, create a new certificate and upload it to Pushwoosh. If you are on a Premium account, it is even easier! Just use your Auto-Configuration with five simple steps, and it will be done in a couple of minutes. You do not even need the last step with mobile provisioning profile, if your app is already in the Store.

We are working hard on bringing you the best user experience with Pushwoosh, and we welcome any ideas that you might have for us. Also, there are more surprises coming this spring!

It’s important! In order to fully live up to the Olympic motto in our post title, we will also have a major hardware upgrade next week. There will be a scheduled downtime of two hours, which is currently planned on Tuesday, March 03 at 6 AM UTC+0. Please check our blog and Twitter for the confirmation!

Introducing Pushwoosh Community

Jan 18, 2014

Some of you asked us whether there is a way to communicate with other developers who use Pushwoosh to send notifications to their cross-platform apps. Well, we used to have a forum for that, however, it didn’t prove itself to be handy enough for our users, so we shut it down this summer.

However, we totally understand the importance of having such a resource. So, today we are glad to introduce you Pushwoosh Community, the site intended for all the developers to ask and answer any push-related questions. Pushwoosh Community is moderated by its members, moderation rights are assigned to users based upon their reputation points, which are gained during answering, asking and commenting questions. All questions have related tags, which makes it easier to find discussions you’re interested in.

We welcome you to join our new Question and Answer resource with any questions worth asking, and all your experience that is definitely worth sharing. We hope that Pushwoosh Community will gradually become the best source of information about programming push notifications on all platforms we support.

Another billion pushes, WordPress plugin update, and a new Pushwoosh Control Panel sneak peek

Dec 18, 2013

Thanks to you, recently we hit another billion pushes sent through our push notification server, and counting! There are more than 6.400.000.000 push notifications as of today. We are very excited that with your help this new billion took us less than a month.

Another significant number we reached together is more than 300.000.000 devices worldwide subscribed to receive push notifications from your wonderful apps installed on all types of devices – the infinite number of smartphones, iPads and Windows Surface tablets, Mac OS X and Windows 8 desktops.

Moreover, there are hundreds of thousands users surfing the web in Safari, and most of them can subscribe to receive pushes from your website. Keeping this in mind, we’ve just updated our WordPress Pushwoosh plugin with Safari push notification support. Now it’s as easy as pie to automatically notify your website subscribers about important news when you publish new posts.

The other thing we are very excited about is the upcoming release of the absolutely new Pushwoosh Control Panel. We worked our fingers to the bone to make it as clear, logically organized, and user-friendly as possible. Except for making it look fresh, we took into account all your suggestions about its improvement, such as sorting application in the list by name and the number of subscribers, search fields, beautiful device previews for all possible platforms, clear multi-login UI, all counters in a single place, etc.

We hope you will enjoy using it, and here’s a little sneak peek on our most important page:

New Pushwoosh Control Panel

Launching Safari Website push notifications

Sep 26, 2013

Besides other beautiful improvements, new Apple’s OS X Mavericks comes with the new Safari browser, which brings the push notification technology into the infinite market of websites. Now all your users who run Mavericks and surf web with Safari can receive notifications directly from your website. And they work regardless of whether Safari is open or not – a user will be notified with the alert or banner, exactly as OS X notifications.

Apple is as elegant as always: there’s nothing extra in website push notifications but the website icon, title, the message itself, and two buttons. Clicking the button a user is transferred to the URL you pass along with the notification.

The integration is very simple – just register your website with Apple, configure it with Pushwoosh, and add a simple JavaScript to your webpage. You don’t have to bother with manifests, website JSONs, iconsets, etc., we take care of all that stuff.

We believe that this brand new communication channel will extend your marketing opportunities and boost your web presence significantly.

Note: Safari Website push notifications work only on the latest Safari which goes with the OS X Mavericks.

New ADM Integration Guides for Unity and Adobe AIR

Sep 03, 2013

We have received quite a few requests for ADM integration with Adobe AIR and Unity after we’ve released push notification support for Amazon devices last week. As usual, we did our best to support these cross-platform development kits, and the process of Pushwoosh integration is as easy as it could be, especially for those of you who have already integrated our plugin into their Android applications because it’s very similar for Amazon.

Amazon Unity guide

Amazon Adobe AIR guide

There’re more essential updates coming this fall, so stay tuned!

Amazon Kindle Fire Push Notifications

Aug 23, 2013

Just a week ago we’ve introduced our plugin for Windows 8 devices, and promised you there’re even more platforms to be supported. We keep our promises, and today we are very excited to release the Amazon Kindle Fire push notifications support!

Now you can stay in touch with those of your users who run your apps on this wonderful tablet. Engage them in your applications with all the possibilities provided by push notifications.

Since Amazon apps are easily ported from Android, the integration process is only a few steps different from that of Android’s, check the guide here: http://www.pushwoosh.com/programming-push-notification/amazon/amazon-integration-guide/