Pushwoosh Blog

The Rules of the 2016 Pushwoosh Annual Giveaway

The best way for a company to get ahead is to help your clients prosper, there is nothing secret about it. That’s why we’ve been drawing inspiration from customers’ success throughout the years. From one year to the next, we at Pushwoosh have been performing annual giveaways for our clients to express gratitude.

Last year we announced the annual subscription with two free months as a gift. This year we go further and boost the yearly discount for Developer and Marketing Plans. It means you are getting 30% OFF when upgrading your Marketing or Developer subscription to annual. The offer is valid until December 12, 11:59 PM (PST).

2016 Pushwoosh Annual Giveaway

What’s the Point to Upgrade?

Let the digits speak for themselves. Let’s say you have a Marketing 3 paid monthly. It means it costs you $499.95 a month. You can buy annual subscription to pay $419.95 monthly. As can be shown by a little algebra, in that case you can save $960 per year. Fair enough, if you pay for a year in advance. We say: “Not Enough!” and offer you more this time.

By upgrading now, you can save 30% which is $1799.82 per year for Marketing 3. Not bad, right?

Furthermore, this is not only the 2017 is coming, but also a new business year. Usually, it means organizations try to book their business expenses before the end of the year and deduct from the taxes. Seems familiar to you? If it does, we offer you to get your wants and needs met easily.

Offset some revenue and save for your business with 2016 Pushwoosh Annual Giveaway!

Use the Following Promo Codes When Upgrading Your Plan

To annual Developer: AnnualDeveloper2016

To annual Marketing: AnnualMarketing2016

Five easy steps to apply the 30% discount using promo code:

1. Copy the promo code to your clipboard.

2. Follow the link and select either Developer or Marketing annual plan.

3. Confirm your subscription.

4. Paste the promo code into the corresponding field in the top right corner of the screen and click Use button.

5. Fill in the Billing Info fields and click Buy Product.


Pushwoosh Mission Statement

It has always been a number one priority to be client oriented and put the needs of our users ahead of any other types of scenarios. Pushwoosh truly treasurers our clients’ wishes and concerns and therefore, receiving feedback from our dedicated community is taken very seriously. We fully believe in a win-win cooperation and draw inspiration from the customers’ success. That’s why we are united by the commitment to make our product as valuable for every single user as it possible, which is further directed by the feedback and requests we receive from our clients.

In order to provide real value for everyone involved, the product you choose to invest in has to be equally profitable and easy-to-use. Our company scales for clients that are SMB to those that are global Omni-Channel Enterprises, each have their own specific needs and requirements. Thus, Pushwoosh team is working diligently to allow extremely diverse teams running their push campaigns via Pushwoosh to be highly successful and meet their KPI’s and internal requirements.

Release The Demo!

Pushwoosh Demo App

Pushwoosh Demo App

Although the Pushwoosh integration is intentionally designed to be extremely simplified, there is still a need for you to perform some development actions, in order to start sending push notifications. Our goal is to provide marketers with the intuitive onboarding solution and make them independent from their developer teams throughout the entire training process.

For this action to happen, we changed the onboarding process completely and released the Push On application in the App Store. It is the Demo App aimed at showing what Pushwoosh is about regarding its features and functionalities in real time. Once you are done with a test run, you are ready to manage well-calculated push campaigns.

The Latest Scoop

We’ve just released the Pushwoosh Demo App for Android and it’s already available on Google Play. Now you can learn how to use Pushwoosh the way you like it! To test various features of our service you just need to create Pushwoosh account and download the app from the App Store or Google Play. Pushwoosh Demo App is already pre-configured and ready to use!

Try It Out

Pushwoosh Demo App Pushwoosh Demo App

Drop us a line on your experience! We hope our Pushwoosh Demo App was extremely helpful throughout the onboarding. We are always here to receive your feedback and very much welcome all suggestions. It is your feedback that continues to make Pushwoosh the #1 Digital Engagement Platform.

We never stop moving forward and now we are in the process of recording a video tutorial to help you achieve even more with fewer efforts while using the Pushwoosh Demo App. Stay tuned for the updates on Twitter and Facebook.

Pushwoosh At Apps World London

Apps World London

In the middle of October, Pushwoosh attended Apps World London, the huge mobile congress for everything Mobile. The conference aimed to bring together leading technologies and companies looking for ways to maximize ROI from the use of either Native or Web Based Apps. All of the participants had the opportunity to speak, listen and learn about current trends and challenges within the industry and how these companies are looking to overcome specific hurdles. The agenda was at the forefront of addressing relative market Intelligence and information; including numerous presentations, workshops, pitchfork competitions, panel discussions and case studies.

As the leading digital platform for Mobile push notifications, Pushwoosh was fortunate to speak directly with the development community and get both insights and retrospective regarding numerous topics that are mission critical for the entire app industry. It also helped us realize what particular improvements are a must to continue leading the mobile engagement industry.

The conference provided the comfortable space for developers and business decision makers alike to discuss the most viable topics of the industry.

Below, is the list of talking points Pushwoosh team discussed with Apps World London attendees:

  • Engagement of ongoing and prospective customers
  • How to avoid over-communication and reduce negative experience
  • Ability for organizations to use, leverage and segment their own audience to make messaging and communications more impactful
  • How to integrate Pushwoosh into your product
  • How to keep pricing competitive in the market. Specifically, when the out of the box features are far beyond the industry average
  • New and emerging features to address a growing need for Mobile Push Notifications
  • Partnership opportunities with other leading technology companies to provide added value to Pushwoosh and Partner Clients alike
  • How to maintain the leading role in Digital Engagement
  • Why Timely Customer Support is extremely vital to any SaaS company, and for Pushwoosh clients in particular
  • Lessons learned from success stories within multiple industries like Professional Sports, Hospitality, Media, Retail etc.

To be more precise we would like to focus on two of the most important topics discussed at the Conference.

Apps World London


Segmentation alone and the ability to dive deep into one’s own data for high level and specified communications were consistently broached. Prior to years past, companies worried about trying to collect vital data across their businesses and today, the exposed challenge revolves around how to use this data in a systematic manner that provides competitive advantage to the organization. With Pushwoosh Segmentation features like Tags and Filters, companies can significantly boost their marketing marksmanship by building custom audience segments and address users with relevant and up-to-the-minute information. In summary, this simply means companies can provide relative content based on buying habits, trends, monetization, age etc. to the end users.

Apps World London

Customer Success

Today, organizations face the challenge of requiring real time assistance and communication from their service providers. At Pushwoosh, we identify and fully comprehend this very need by reaffirming the Pushwoosh commitment to provide the highest level of Customer Service within the industry. In order to attain this goal, we assign a personal Customer Success Manager to our Enterprise Tiered Clients. Not only will our Enterprise Clients receive an assigned CSM, they will also receive a team of Technical Support Managers to address situations in real time. This reduces response time, allows the same individual within Pushwoosh to become deeply engrained within the client’s strategies, requirements and goals. In turn, this provides efficient resolve for anything the client requires. We sincerely believe in win-win cooperation and have already garnered excitement and interest from prospects and current clients alike by providing such a high level of service.

Special Thanks

We would like to thank our team for the great job they did representing Pushwoosh at Apps World London. Thank you, guys, you’re the best!


October turned out to be quite eventful since we introduced two really hot features. The first was iOS 10 Rich Push Notifications, and then we came up with Android Lock Screen Notifications. Also, Pushwoosh team has attended two amazing conferences, you can read the thorough description of how did the Sport Business Summit go in our blog post. The second conference we were lucky to attend was the Apps World, now we are preparing the follow up to publish it soon.

In this blog post we would like to highlight four October 2016 releases you may have missed.

Brand New Website

October 2016 Releases

We’ve updated our website including Landing, Pricing, Features and Contact Us pages. We are sure the new site became more neat and intuitive, so you can find anything you need with ease.

We cherish the feedback of any kind, so please let us know if something bothers you or if you find a bug on our website. Your wishes and suggestions sent to help@pushwoosh.com are highly appreciated!

Marketing Tiered Pricing Is Now Automated

October 2016 Releases

We’ve made a step forward into the pricing automation to make the service more scalable, responsive and exclude errors caused by a human factor. Now our Marketing Plan is divided into 3 Tiers and 100% transparent. We upgrade or downgrade your subscription automatically to reflect the number of your push enabled devices. To prevent you from an occasional device limit overflow or a payment overdue, we send you the reminding emails with all the details of your current tier.

Android Manifest Validator Has Gone

And nobody misses it! Back in the days we had a correction tool aimed at excluding any possible errors that may have occurred throughout the android integration. The times have changed since then, now the integration process is really intuitive and it helps you reduce the chances to make a mistake to zero. To be sure your manifest is safe and sound we check it on our side automatically. That’s why we deprecated the Android Manifest Validator. Since there are no troubles now, what’s the point to have a troubleshooter?

Media Attachment

October 2016 Releases

We’ve added the media attachment field to iOS push message configuration. Root level parameters field is not required any more to send media files along with your push message. Since iOS 10 Rich Push is available, you can add any picture, audio, video or a GIF file to your push message by specifying the file’s URL in corresponding field. Please note that media attachment is supported only for iOS 10 and later versions.

These were four important October 2016 releases you may have missed. Stay tuned for updates, read Pushwoosh blog and don’t miss any crucial announcements!

What’s Happened?

At the beginning of October 2016, 1800 of the top leaders, executives, visionaries and creative minds within sports industry gathered together in London at the Sport Business Summit to discuss the biggest and most critical topics of the industry’s interest.

Pushwoosh was privileged to be one of the few selected service providers to attend this summit as an expert in mobile communications and a leader among engagement services for sports.

Why We Attended Leaders 2016?

The sport industry is very challenging nowadays for team owners and management. Fans are very passionate, which also implies impatience. The fans require the need for information here and now. Sport clubs face a pressing challenge of being the source of content and information about the teams by providing this content directly from the official club apps, rather than 3rd party content sites/apps. This is not the easy task as there are numerous options for consumers to receive information via different sources.

Pushwoosh is excited to accept the challenge and help our clients achieve their business goals and overcome these obstacles. The ability for the clubs to get the information to the fans as quickly as possible and make the official team’s app the final destination to receive up-to-date information falls directly in the wheelhouse of Pushwoosh. As a platform that helps clubs to communicate in real time with their fans and increase apps’ downloads, Pushwoosh also allows to increase acquisition, retention and monetization.

Leaders 2016 provided a comfortable environment for vendors and clients to discuss the most crucial aspects of the industry, while working together to find a resolution. A list of topics Pushwoosh succeeded in addressing with these Sports Clubs included:

  • Consistent communication with the fans
  • Ability for clubs to control the content about their own clubs
  • Focus on increasing revenues and profitability
  • Increase ROI for advertisers and sponsors
  • Drive more awareness of the club for current and future fans
  • Alleviate fans from relying on 3rd party content sites
  • Increase of Television and Media Revenues
  • Keeping fans interested

We would like to tell in more detail about the two hottest topics.

Leaders 2016

Fan Engagement

Professional clubs are continuously looking for ways to communicate and keep their fans loyal and interested. The challenge is providing valuable content to the fan bases and encouraging them to remain loyal by going to the clubs’ official apps or a website for news and information. With such a saturation of content websites and apps that gather articles and information across all sport, a real challenge has emerged for these clubs to be the premiere location for the information specific to their individual club. The way for these clubs to be the first information source is to provide the best and exclusive content in the fastest manner while being relative to all of their followers.

Content and End User engagement by Pushwoosh, powered by Push Notifications, directly address these challenges by promoting many reasons for the audience to return to the mobile app at a much higher frequency. Up-to-the-minute pushes for scores, news, videos, interviews and more make mobile apps the first choice for fans to receive information about their teams.


Leaders 2016

Increased Revenue Generation

Another hot topic for professional sports clubs is the monetization of revenues from current and newly adopted fans. This may include merchandizing, advertising, sponsorships and ticket sales, which in turn, ties directly to direct engagement with the fans.

By communicating directly with these end users and targeting them by event triggers, activities, money spent, clubs provide pertinent and reliable information to the same target audience. For example, when a star player goes to a new team, there is excitement, hype and the need for the new club to advertise this for the fans. This increases merchandise sales, ticket sales, advertising and sponsorships. At the end of the day, all of these metrics are directly correlated to one another.

Pushwoosh provides a wide range of communication tools based on web and mobile push notifications. With all of the necessary segmentation tools provided clubs can create deeply personalized push campaigns aimed at strengthening brand loyalty and increasing revenue.


By participating in this massive event we recognize our strengths and reasons for being the leading digital platform for Mobile and Web Push Notifications. However, it also allowed us to have a deeper understanding of emerging needs by both the sports clubs and fans alike, thus helping us to create new solutions to achieve these important KPI’s and ensure continued success for all those who choose to collaborate with Pushwoosh.


The Pushwoosh Team

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