mobile push notifications Mobile push notifications: the key to app retention User acquisition efforts are pointless if you cannot keep newcomers active. That's where mobile push notifications come to the rescue. Being highly effective for user retention and engagement, they've become the key to successful app marketing.
statistics App performance metrics you should track in Pushwoosh Pushwoosh statistics allow you to keep an eye on the app performance metrics that matter the most. Evaluate the success of your app and communications by checking on your app key performance indicators.