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A collection of 2 posts

Mobile push notifications: the key to app retention
mobile push notifications

Mobile push notifications: the key to app retention

User acquisition efforts are pointless if you cannot keep newcomers active. That's where mobile push notifications come to the rescue. Being highly effective for user retention and engagement, they've become the key to successful app marketing.

  • Elizaveta Varakina
    Elizaveta Varakina
3 min read
App performance metrics you should track in Pushwoosh
statistics

App performance metrics you should track in Pushwoosh

Pushwoosh statistics allow you to keep an eye on the app performance metrics that matter the most. Evaluate the success of your app and communications by checking on your app key performance indicators.

  • Elizaveta Varakina
    Elizaveta Varakina
3 min read
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