Product analytics

Pushwoosh + Mixpanel: Combine analytics and engagement for smarter user communication

Connect Mixpanel with Pushwoosh to sync user cohorts, automate personalized campaigns, and engage customers based on real-time behavior analytics — all in one platform.

  • Automatic cohort sync: export Mixpanel cohorts to Pushwoosh — one-time or dynamically updated
  • Precise audience targeting: use Mixpanel events and properties to trigger hyper-relevant messages
  • Behavior-driven campaigns: personalize user journeys with Pushwoosh automation based on Mixpanel insights
Mixpanel integration

What you can do with the integration

Pushwoosh integrates seamlessly with Mixpanel, allowing you to sync cohorts, act on behavioral data, and trigger personalized multichannel campaigns — all from one platform.

Sync user cohorts

Automatically import Mixpanel cohorts to Pushwoosh and keep them updated in real time

Trigger personalized campaigns

Send push notifications, emails, or in-app messages based on Mixpanel user segments and events

Automate re-engagement

Re-target inactive users detected in Mixpanel with timely, personalized messages from Pushwoosh

Create behavior-based segments

Use Mixpanel event data and properties to define precise audience segments inside Pushwoosh

Measure campaign performance

Track delivery, opens, and conversions across synced Mixpanel cohorts to evaluate engagement impact

Close the analytics loop

Feed Pushwoosh campaign results back into Mixpanel for deeper insight into user journeys and retention

Use cases

Build data-driven campaigns that react to real user behavior — from onboarding to re-engagement and milestone achievements

Personalized onboarding flows

Triggered when Mixpanel detects a new user who hasn't finished onboarding

Push notification icon
Welcome! Here's your next step 🚀 Complete your setup to unlock all features
  • Result:
    Faster activation and smoother user journey

Behavior-based re-engagement

Triggered when a Mixpanel cohort of inactive users is exported to Pushwoosh

Push notification icon
You haven't explored in a while 👀 Come back and check out what's new just for you
  • Result:
    Higher return rates and improved session frequency

Milestone or feature engagement

Triggered when a user reaches a specific event threshold in Mixpanel (e.g., 10th session, new purchase)

Push notification icon
Congrats! New milestone 🎉 Try our pro features to take it even further
  • Result:
    Boosted retention and upsell conversion

How does Pushwoosh work?

Pushwoosh helps you collect and activate customer data in real time to deliver personalized, automated campaigns that boost retention and growth. Watch the video to see how Pushwoosh unites data and engagement in one platform.

Play

Explore other integrations