User segmentation and RFM analysis with Pushwoosh

Topics covered in this webinar include:

Relevant messaging is hard to imagine without proper segmentation. It allows for effectively allocating your marketing resources and maximizing conversion and selling opportunities. With Pushwoosh, you can send and automate push notifications and emails based on multiple user attributes and real-time behavior.

• The difference between default and custom Tags
• Creation and management of Segments
• What data to collect for building proper customer segments
• Event-based RFM segmentation: how to apply the model and use it for better-targeted messages
• Key scenarios for using customer segmentation data in your omnichannel communications
• And, of course, our Customer Success team will show you everything in action in the Pushwoosh customer engagement platform!

Still need help sending highly targeted messages for better user engagement? Register for the training session and prepare to divide (your customers) and conquer (the market)!