Pushwoosh Blog

Pushwoosh will be unavailable for approximately 10 minutes due to scheduled data center maintenance. This short downtime will take place some time between Dec 1, 2015 10:00:00 PM GMT and Dec 2, 2015 5:00:00 AM GMT.

Please plan your push notification campaigns with this temporary service downtime in mind. Stay tuned for our Blog and Twitter updates.

We apologize for any inconvenience this may cause.

Black Friday & Cyber Monday Discounts

Nov 27, 2015

Black Friday and Cyber Monday are almost here, so it’s time for some discounts! This weekend only, we’ll DOUBLE our annual discount on yearly Gold & Platinum subscriptions. There’s no better time to upgrade your account — upgrade to Gold for as low as $175/monthly* and Platinum for $525/monthly**

Simply use the BlackFriday2015 promo code when purchasing a subscription.

Take a look at some of the awesome features available on our advanced plans that you can get for a significantly lower price:


Automate the routine manual job – just choose the message, set a segment and frequency, and we’ll send this push to users based on the rules you set. Use it for upselling your paying users, calling inactive ones back to the app, and much more!

Dynamic Content

Easily personalize your push messages by using any Tag data you have about your users, and double user retention!

Deep Links

Display relevant sections of your app to users when they interact with the app from push messages, Rich Pages and In-App Messages.

Early Access to New Features

Platinum account holders have access to all the best Pushwoosh tools and are always first to try our new features.

* – Applicable to Annual Gold subscription, the upfront payment with additional 16% discount is $2100 per year. Discount is provided for the first billing cycle only.
** – Applicable to Annual Platinum subscription, the upfront payment with additional 16% discount is $6300 per year. Discount is provided for the first billing cycle only.

The offer is valid until December 1st, 2015, 11:59 PM (PST)



Good news for game developers! Marmalade, a popular game development platform, recently released the latest version of their SDK – Marmalade 8.

Even better news — Pushwoosh plugin already supports Marmalade 8. For more details about integrating Pushwoosh into your Marmalade project, see our Marmalade guide.

In addition, Marmalade recently launched a brand new Asset Store, offering a variety of content such as 3D models, sound effects, additional platform features, and integration with third-party services. We’re happy to announce that Pushwoosh module is now available in the Marmalade Asset Store and is even featured among Marmalade’s ‘Most Popular’ assets!

Have you seen our recently updated and easy-to-use Filters functionality? Sending targeted push notifications to select groups of your audience is now faster and more convenient than ever before.

As you may know, Pushwoosh Filters is a great feature for segmenting your audience when you want to send push notifications to some devices, but not others. For instance, let’s say you want to send a push notification to your app users who speak German and are between 18-25 years of age — you’d need to use Filters to do this.


In the past, the Filters tab in Pushwoosh Control Panel seemed confusing to some of our users, so we decided to redesign it. Today, if you go to the Filters tab to choose your filter presets, you’ll find several improvements. Check out some of the things we’ve updated:

  1. We’ve reorganized the interface and updated its look. Our Filters tab is now much more intuitive and pleasant to the eye.
  2. When you start typing the presets (tags) you want to use, you will immediately see suggestions of relevant tags.
  3. You can now edit filter presets after they’ve already been saved. Before the updates were rolled out, if you ever had to change your filter presets, you had to delete the exiting filter and create a new one from scratch. Well, that’s way too much work, so we decided to make this task much easier. Now you can easily modify an existing filter by clicking on the small blue “edit” icon.


Try it and let us know what you think!

Friends will be friends, a great man once said.

Our colleagues from ZeroPush are opening a new chapter of their professional adventure, and will be working with Twitter on their next big things. Over the last three years their team was working on a push platform in order to help developers reach out to their users through a simple, web-friendly API. Due to the changes that are coming in the next couple of months, we have all combined our efforts to ensure a seamless transition for ZeroPush users into the new era.

Migrating from ZeroPush to Pushwoosh is truly easy — no painful integration to go through again, no changes in you app code. Simply replace the target URL and you’re done. The rest will be taken care of by two highly experienced engineering team.

Please see our guide on direct import of your existing users from ZeroPush:


Please note that ZeroPush services are available till January 31, 2016, so we highly recommend proceeding with migration before the deadline.

Pushwoosh Team welcomes our new users on board!

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