Push notifications

Streamline mobile push notification campaigns

Pushwoosh sets you free to create campaigns, segment your audience and analyze performance — all on one platform.

A trusted solution to your email problems

One engine to drive your messaging

Set and forget your regular opt-in, onboarding, engagement, and retention campaigns. Any scenario you need, automated!

Targeted

Build user segments right in the interface and specify your segmentation on the go

Timely

Initiate scheduled or event-triggered messaging, set time delays and recurring campaigns

Omnichannel

Integrate with other communication channels: in-app messages, emails, SMS, and WhatsApp

Get a solution to your push notification problem

Discover how flexible segmentation and omnichannel messaging enable highly targeted campaigns that drive conversions and revenue.

Come for a mobile push notification service, stay for more

Advanced
segment builder

The most precise segments in the mobile market

With Pushwoosh, you’re offered more than a mobile messaging solution — you unlock user segmentation at a CDP level:
  • Historical data

    Gain a profound understanding of your users' past actions (views, purchases, activity and timing patterns, moving through lifecycle) for the most relevant messaging in future promotional and engagement campaigns.

  • Context-driven response

    Address user actions contextually, moving beyond the latest trigger event.

  • Custom combinations of filters

    Use Pushwoosh’s segmentation language to build any segment you need, even the most specific or complex one.

Thanks to Pushwoosh, we are able to reach an individual user in a precise way, offering them personalized content suitable to their tastes.
Enrico Antonini

Personalized content

All tools for personalization of push notifications

Unlock the potential of personalization with Pushwoosh tools and see the difference it can make for your campaigns:
  • Dynamic Content & Liquid Templates

    Create highly personalized messages based on a user's unique preferences and behavior.

  • Best time to send

    Let Pushwoosh's algorithms analyze user behavior and send messages at the most receptive moments.

Brilliant tool for automating customer engagement! It has some great options to make hyper-personalized messages based on customer interactions and touch-points. We have created multiple journeys to increase our funnel conversions.
Sushant K

Insights from performance analytics

Pushwoosh analytics capabilities empower you to get a deep dive into your mobile marketing insights at any level:
  • Single push notification

    Assess open rates, CTRs, and conversion rates.

  • Rich media

    Track impressions and interactions.

  • User segment

    Examine how specific user segments react to your messaging.

  • Campaign

    Evaluate your overall performance and a campaign goal completion.

  • User journey

    Analyze event conversion funnels to see how users progress through their lifecycles.

Looks complicated? Not at all!

Pushwoosh is designed to streamline your workflow, not to complicate it.

Intuitive

You instantly grasp how to use it and quickly start launching campaigns. Our Wizard will guide you through the first steps.

Flexible

Suitable for both simple (one-time push) and complex campaigns. Start small and scale over time with ease!

All-in-one

You see every aspect of your campaign at once: what you send, to whom, and when, as well as campaign performance. You process this in seconds and make decisions!

Drive your success metrics with one solution

91.9%
Push notification CTR
3X
DAU & MAU
+4.58%
ARPU

If you want to use only mobile push notifications, Pushwoosh will still be a good fit

What if I need only mobile pushes and don't need other channels?
No problem! In this case you will be charged only for pushes and won't have to pay for other channels.
Will I still be able to use your segmentation and analytics tools though?
Of course, you'll be able to use our out-of-the box tools for your mobile push notification campaigns.
And what if I want to integrate segmentation and analytics tools that I already use?
No problem. You can integrate segmentation tools such as Segment and mParticle, product analytics tools such as Amplitude, Mixpanel, and Google Analytics or marketing analytics platforms like Adjust and AppsFlyer.
See the full list of available integrations
I have a tech team by my side, so I don't need the whole customer engagement platform. With Pushwoosh, can my tech team send pushes via API?
Of course, your tech team can manage your pushes via API. Read a dedicated page of our documentation.
Read more…

This is what clients appreciate in Pushwoosh

Easy to integrate

Via SDK or API

You can seamlessly incorporate Pushwoosh into your app using either our SDK or API.

Cross-platform frameworks

We support all cross-platform frameworks including Flutter, React Native, Xamarin, Cordova, and others.

Easy to adopt

Customer Success Managers

Experts in addressing unique use cases and helping you set highest-ROI campaigns and drive more revenue.

Support team

Customer-focused experts dedicated to providing exceptional service and resolving issues with personalized care. Available 24/7.

Resource library

Valuable resources for self-sufficient campaign management from our blog, documentation, guides, and live webinars.

Safe choice

ISO 27001 certified servers

We store data on private servers located in the US and Germany with safety and regulatory compliance guarantees.

Ensuring GDPR compliance

We maintain the highest standards of compliance with data protection regulations.

Adhering to OWASP principles

Our platform embraces the Security by Design approach to prevent potential threats.

ISO 27001:2022

Pushwoosh meets industry standards for online security and is certified by ISO 27001:2022.

HIPAA

Pushwoosh is HIPAA (Health Insurance Portability and Accountability Act) compliant, ensuring the confidentiality, integrity and availability of PHI(ePHI).

SOC 2 Type 1

Pushwoosh possesses a SOC 2 Type 1 report, reflecting our commitment to ensuring the utmost security of user data.

FAQ

How can I increase push notification CTR and conversion rate?

One of the effective ways to drive the CTR and conversion rate of your push notifications is to conduct A/B/n testing. It is a tactic that involves splitting your audience into two or multiple groups and sending them different versions of your push for a test period.

During the test, you analyze which version works best for your users (gets a higher CTR and conversion to a target action). After identifying the winner version, you can start sending it to your entire audience.

With Pushwoosh Customer Journey Builder, you can conduct A/B/n testing right on the canvas. Moreover, with our tool you can test not just one, but multiple elements of user journeys, for example, message copy + timing.

I struggle when creating copies for push notifications. What can help?

If you find yourself stuck in a creativity block or just have an excessive amount of push notifications to write (for example, in the case of multiple A/B/n tests), an AI writing tool could be helpful. Pushwoosh AI Composer is available right in the interface.

You can generate copy according to your specific prompts (for example, “winter sale, sneakers”). This tool helps marketers save time and effort allowing them to focus on other aspects of their campaigns.

How can I send push notifications tailored to each user’s language preference?

With Pushwoosh, you can send multi-language messages within one single push. Your users will receive push notifications in the languages set on their devices. You can customize messages for various languages and add as many languages as needed.

I don’t want my users to feel overwhelmed or annoyed by receiving too many notifications in a short period. What can help?

You can set limits on how often users receive notifications within an indicated period using the Frequency Capping feature in Pushwoosh. This feature helps maintain a balance between engaging your app’s audience and avoiding over-messaging.

Get a solution to your push notification problem

Discover how flexible segmentation and omnichannel messaging enable highly targeted campaigns that drive conversions and revenue.