Pushwoosh vs CleverTap: Side-By-Side Comparison

Easier integration — faster time-to-value

When you buy a business solution, you most likely don’t want to spend much time figuring out how it works. Pushwoosh makes the whole adoption process more intuitive and straightforward than its alternatives. Right after the SDK integration, you can start using predefined events for triggered messaging and collect all essential user data: device model, geolocation, system language, and more.

Quick setup without a single line of code — start working on your marketing communications at any stage of the customer lifecycle
No app update or user permission required
Import your current customers’ data via CSV and even edit their details

Pay for user engagement, not for data collection

Unlike Pushwoosh, CleverTap uses billing plans based on data points. The thing is, you never know in advance how many points a user will expend with their in-app activity. If the limit is exceeded, CleverTap charges over and above the regular monthly rate and multiplies the fee for each paid add-on you have.

Pushwoosh sees no point in data points — we offer easily predictable, transparent pricing with no hidden fees
We charge for the number of devices only and let your business grow — instead of trying to limit it
Send as many pushes as you need to mobile and desktop platforms, and even go omnichannel!

See pricing plans

Superhero Customer Success & Support Team

We take each and every customer through Pushwoosh user onboarding. Our expert team helps you configure your Pushwoosh account, import your subscriber database, integrate Pushwoosh SDK into your application and set up your first marketing campaigns.

And if anything happens along the way, our Support Team will be there for you.

Qualified Support Team ready for a quick response to any question 24/7
Priority Support through a dedicated email channel and via voice communications
First-response time with Priority Support Package: within 1 hour

Pushwoosh supports faster and easier integration

With Pushwoosh, you can hit the ground running in no time:

The entire process of SDK integration, onboarding, and going into production takes just one month, while the integration with CleverTap can take longer.
Pushwoosh allows a quick setup without a single line of code.
Pushwoosh’s UI is convenient for non-tech teams. Marketing managers, copywriters, and editorials can get the hang of our tools quickly.
Less time and load on a company's personnel means excellent time-to-value. Start driving your growth metrics sooner with Pushwoosh!

“

The platform and its different tools are very easy to use. It is intuitive and allows you to adjust it to the needs of the business.

”

Pushwoosh vs. CleverTap: Comparison in Detail

1. Supported channels

Feature

Pushwoosh

CleverTap

High-speed push notification

up to 500k a second

Event-triggered multichannel workflows

Customer Journey Builder

yes

SMS

via Webhooks with any vendor of your choice

via 10 integrated vendors only

Mobile push notifications

yes

Broadcast notifications

yes

In-app messaging

yes

MMS

via Webhooks with any vendor of your choice

via third-party vendors only

Message inbox

yes

API

yes

2. Pushwoosh: best tool for personalization & segmentation

Feature

Pushwoosh

CleverTap

Create Tags via interface

yes

Tags and subscribers’ data import

yes

Filter by multiple Tags’ values

yes

Custom Data

via Custom Data Builder, friendly to non-developers

3. Is Pushwoosh better than CleverTap at automated messaging & workflows?

Feature

Pushwoosh

CleverTap

Automated multichannel workflows builder

Pushwoosh Customer Journey Builder

Journeys

A/B Testing

unlimited A/B/N testing via Customer Journey

A/B/C testing

Time triggers

yes

Event triggers

yes

Frequency Capping

yes

Action

API-triggered delivery

yes

4. Pushwoosh: best value for money

Feature

Pushwoosh

CleverTap

Pay for the number of devices

yes

No data points → predictable price plans

yes

Best value for money for big businesses

yes

Free plan

yes

Try for free

until you reach 10k subscribers

14 days only

Trusted by companies that push their limits

Up to 100%

push-to-gateway delivery rate

99.9%

service uptime guaranteed

5k to 500k

push notifications per second

Most relevant real-time analytics

Pushwoosh analytics is based on historical data, not predictions. Unlike the competitors, we don’t charge an extra for off-the-shelf solutions that don’t guarantee any sustainable results.