Push notifications

Reach users right inside your Windows and Mac app

Send push notifications to your installed Windows and Mac apps, even when they're closed, from the same campaigns you already run on mobile.

Native desktop push notification on a Mac and a Windows PC
Native to the OS

Native push to Windows and Mac apps

Desktop push notifications go to an installed app, not a browser.

  • Windows — Pushwoosh delivers through the Windows Push Notification Service (WNS) to UWP and Microsoft Store apps.
  • macOS — delivery runs through Apple’s APNs to a native app.
  • Works when closed — the app can alert the user even when it is not running.

If your desktop runs as a website, or a Win32 or Electron app, that is Web push, not this.

Everything out of the box

Native Windows & Mac push

A toast on Windows, a Notification Center banner on Mac — even when the app is closed.

Same campaigns as mobile

One audience, one Journey, one set of segments across every device.

Every surface in one platform

Mobile, web and desktop, with fallback across all of them.

What desktop push is for

Desktop push earns its place when you ship a real Mac or Windows app. It is built for desktop moments that pull a user back to the client.

Games

Live-ops, timer refills, new content and return nudges to the installed game.

Media & streaming

New episode, live show or breaking-news toast on the desktop app.

Mac App Store apps

Re-engagement and "what's new" to your macOS app.

Windows business apps

Task, approval and status alerts to a UWP or Store app.

Cross-platform fallback

Reach users on desktop when mobile can't.

One profile, every device

One campaign across every surface

Desktop is not a separate tool. Your Mac and Windows app is just another device on the same user profile, carrying the same tags, events and segments as your mobile and web audience.

Build one message in the Customer Journey and reach players on iOS, Android, web and desktop, with reachability checks and fallbacks.

How you set it up

  1. Add the native SDK

    Desktop push uses a native SDK in your app.

  2. Register on macOS

    The Pushwoosh OS X SDK registers with APNs.

  3. Connect on Windows

    The Pushwoosh Windows SDK connects to the Windows Notification Service and renders Toast notifications for your UWP or Store app.

  4. Manage from one place

    The desktop is addressable from the same Control Panel, REST API and Customer Journey as every other channel.

Reliable and EU-hosted

Pushwoosh runs at 99% uptime and delivers fast, even during a live-ops spike. Your data is stored and processed on Pushwoosh’s own hardware in the US and Germany, with GDPR and BDSG compliance for European senders.

99% uptime

Fast, dependable delivery that holds up during a live-ops spike.

Own hardware, US & Germany

Your data is stored and processed on Pushwoosh's own infrastructure.

GDPR & BDSG

Compliance built in for European senders.

More on data safety

Add desktop to your communication reach

Reach your users on desktop, alongside mobile and web. Book a demo or start for free.