Get your answer by comparing your metrics with news & media apps’ benchmarks:
How effective is your push notification campaign?
CTR, opt-in rate, and number of pushes sent daily
iOS and Android — how the metrics differ
Average and maximum possible metrics in 2023
Based on anonymized per-platform statistics of 110 active news outlets from 9 countries across the globe
Download the study now to get access to exclusive data researched and analyzed by Pushwoosh Team. BONUS: tips to succeed in sending push notifications from YOUR news & media app.
Calculated for the entire sample and for different sizes of news & media apps separately: from <10k subscribers to >1M subscribers