Network outage communications for telcos
Reduce churn, deflect call center volume, and maintain customer trust during service disruptions with automated outage alerts powered by Pushwoosh. Deliver instant incident notifications, real-time status updates, and resolution confirmations across push, SMS, and in-app channels.
Proactive outage alerts protect revenue
All-in-one platform to:
- Alert subscribers before they notice issues — Trigger instant outage notifications the moment an incident is detected. Proactive alerts reach affected subscribers before they experience dropped calls or lost connectivity, reducing frustration and call center load.
- Provide real-time status updates — Keep subscribers informed throughout the incident lifecycle with automated progress updates. Share estimated time to resolution (ETR), root cause details, and engineering progress so customers know what to expect.
- Target only affected subscribers — Use geographic and network-based audience segmentation to alert only those in the impacted area. Avoid alarming your entire subscriber base when a localized outage occurs.
- Confirm resolution and rebuild trust — Automatically send service restoration messages once the incident is resolved. Include a brief apology and confirmation that service is fully restored to close the communication loop and strengthen telecom subscriber loyalty.
Reach every affected subscriber on the right channel
- Mobile push notifications — Deliver instant outage alerts and status updates directly to subscriber devices. Push notifications provide the fastest, most visible way to inform customers about service disruptions at near-zero cost per message.
- SMS — Reach subscribers even when data connectivity is down. SMS is your failsafe channel during network outages, ensuring critical incident alerts get through regardless of network conditions.
- In-app messaging — Display real-time service status banners and incident details when subscribers open the app. Provide a self-service incident tracker so customers can check restoration progress without calling support.
- Email — Send detailed incident summaries, post-outage reports, and SLA impact notices. Email is ideal for longer-form communication that documents the incident timeline and resolution steps for business and enterprise subscribers.
Automated incident triggers
Connect Pushwoosh to your network monitoring systems via REST API. When an outage is detected, alerts fire automatically within seconds, no manual intervention required. Define trigger rules by incident severity, affected region, and impacted service type.
Geographic precision targeting
Alert only subscribers in the affected coverage area using location-based segmentation. Whether it's a single cell tower or a regional backbone issue, reach precisely the right audience without over-notifying unaffected customers.
Multi-stage incident workflows
Build automated communication sequences for the full incident lifecycle: initial alert, periodic status updates, resolution confirmation, and post-incident follow-up. Each stage triggers automatically based on incident status changes from your operations team.
Turn outages into trust-building moments
See how Pushwoosh helps telecom operators reduce complaint volume, prevent churn during incidents, and transform outage communication from a liability into a competitive advantage.
Advanced capabilities for incident communication
Severity-based messaging
Customize communication tone and channel priority based on incident severity. A minor service degradation gets a calm in-app notice; a major regional outage triggers an urgent multi-channel blast across push, SMS, and email simultaneously.
Planned maintenance campaigns
Schedule maintenance notification sequences in advance: a 48-hour heads-up, a same-day reminder, a start-of-window alert, and a completion confirmation. Keep subscribers prepared and reduce complaints about planned downtime.
Outage communication analytics
Track delivery rates, open rates, and call center volume during every incident. Measure how outage communication impacts complaint rates and churn so you can continuously improve your incident response playbook.